GINE BROHOPOIOS-Pos na breite pelates kai na toys diatirisete

 


      

 O Jeffrey j. Fox einai o idrytis tis Fox & Co. Inc.,diakekrimenis etairias symboylon marketingk sto Konektikat.I periptosi toy Fox didasketai sto Harvard Business School kai theoreitai pagkosmios apo ta pio endiaferonta paradeigmata epityhimenoy marketingk.Oi poliseis apoteloyn enan apo toys pio apaititikoys kladoys tis syghronis epiheirisis. Pote sto parelthon den ypirhe tetoia poikilia emporeymaton. Oi epiloges ksepernoyn pia ton katanaloti. Gia na petyhei stis poliseis, prepei na fereis ti brohi. O brohopoios antiprosopeyei ekeino to protypo politi poy theloyn oloi na akoloythisoyn: Eksasfalizei stin epiheirisi ta megalytera esoda, ehei tis kalyteres apolabes kai empneei ton perissotero sebasmo. O,ti proion i ypiresia ki an poylaei o brohopoios, to kanei me epityhia.

KRITIKI
Fox, Jeffrey
Pages 131
In stock
Price :11.50 USD ( € 10.00 )
 

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